Hands-On, High-Level, Results-Driven
High-level marketers and executive leaders – learn how to build customer equity in a robust simulation. Work in small groups, use real customer data, and make decisions that company growth.
Do more than learn theory – use quantitative metrics to test ideas for customer acquisition, customer retention, and customer development. Work closely with peers, industry leaders, and customer centricity experts in an intimate, hands-on, and results-driven experience.